Top tips: How your organization can achieve digital maturity

Top tips is a weekly column where we highlight what’s trending in the tech world and list ways to explore these trends. This week, we're looking at four ways your organization can achieve digital maturity.

In today's fast-moving world, agility and adaptability are the name of the game. In an ever-evolving technological landscape where heavy and large-scale disruption is the norm, organizations should always be poised, willing, and capable of adopting the latest tech trends whenever and wherever they can drive the best possible results.

This is what digital maturity entails. It's a state where an organization is able to leverage the latest tech trends to achieve a competitive edge.

Digital maturity is a must in 2025, and the organizations leading the charge forward are the ones that have made digital agility and adaptability a core part of their business strategy. AI, for example, has been a hot topic in tech circles for the last few years, and some of the world’s most successful companies have invested heavily in it—and integrated it effectively. Companies like Nvidia have seen exponential growth by aligning their business strategy with AI, showing the real power of being digitally mature.

So how does your organization follow in Nvidia's footsteps? Here are four ways you can achieve digital maturity.

1. Create a detailed digital vision

It’s all well and good to talk about the importance of digital maturity. But actually putting it into practice? That’s a completely different ball game.

It starts with planning and strategizing. Assess your current state of future-readiness and identify pain points and other areas where modern tech can make a meaningful difference. Build a step-by-step roadmap for achieving digital maturity that aligns with your organization’s long-term vision.

For example, generative AI has powerful use cases in content creation, coding, customer engagement, and more. But that doesn’t mean every team or process needs it. Avoid trend-chasing for its own sake—focus instead on where the tech can genuinely add value. For example, while this technology can certainly assist in compliance, it absolutely cannot be relied on to handle your organization's compliance commitments independently.

2. Invest in the right tools

This ties heavily into the previous point. Focus only on the tools that serve a real, practical purpose for your organization. Don't waste time forcing a technology into your systems just because everyone else has jumped on that bandwagon. For example, completely shifting to the cloud might not work for an organization that values data privacy and prefers to handle its data on-premises—like an organization in the government, finance, or healthcare sector.

3. Prioritize security

Investing in the latest trends does come with its fair share of security risks. This is especially true for any emerging technology still in the early stages of its life cycle.

Before bringing any new technology into your ecosystem, perform a thorough security assessment—not only of the tech itself but also of your organization's ability to incorporate it into your tech stack smoothly.

It's also a good idea not to use unproven tech in sensitive environments. Being an early adopter doesn't always pay off, especially when security is on the line.

4. Continuously measure performance

Digital maturity isn't a one-time goal; it's a continuous and ongoing process. You should regularly monitor the performance of the tools you're using. This enables you to analyze what's working and what isn't. The statement "adaptability is key" doesn't just apply to the introduction of new tools or programs to your tech stack but also knowing when to pull the plug on tech that isn't working out for your organization.

Adapt or fall behind

Digital maturity doesn't just mean using the latest technological trends; rather, the focus is on effectively implementing these trends into your ecosystem in a way that aligns with your overall vision. An organization that is truly digitally mature is one that is prepared to deal with any technological disruption and turn it into a strategic advantage.

Remember, today's digital landscape is more competitive and volatile than ever before—and only digitally mature organizations can survive, adapt, and thrive in this environment.